{"id":10113,"date":"2020-06-26T01:52:58","date_gmt":"2020-06-26T09:52:58","guid":{"rendered":"https:\/\/www.digitalaccesspass.com\/blog\/?p=10113"},"modified":"2020-11-28T22:06:55","modified_gmt":"2020-11-29T06:06:55","slug":"how-to-implement-tag-based-automations-in-your-membership-site","status":"publish","type":"post","link":"https:\/\/www.digitalaccesspass.com\/blog\/2020\/06\/how-to-implement-tag-based-automations-in-your-membership-site\/","title":{"rendered":"How to build a Fully Automated, SMART, Tag-driven Membership Site!"},"content":{"rendered":"<p style=\"text-align: center;\">How to use Tags to Protect your Membership Content, Track your Customer&#8217;s Journey, and Trigger Different Automations!<\/p>\n<p style=\"text-align: center;\"><strong>Simple, Easy &amp; INSANELY Powerful!<\/strong><\/p>\n<p style=\"text-align: center;\"><strong>&nbsp;A must-watch video for anyone looking to build a tag-based, <\/strong><strong>SMART, Fully-Automated membership site<\/strong><\/p>\n<h1 itemprop=\"headline\" style=\"\">How to implement Tag-Based Automations in your Membership Site!<\/h1>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\">A&nbsp;<\/span><strong>traditional membership site<\/strong><span style=\"font-weight: normal;\">&nbsp;is where you create your products\/levels, and protect your content under it. <\/span><span style=\"font-weight: normal;\">Users purchase your product. They can access the content that you have made available under the product.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\"><\/span><span style=\"font-weight: normal;\">A&nbsp;<\/span><span style=\"\"><strong>tag-based membership site<\/strong><\/span><span style=\"font-weight: normal;\">&nbsp;is where you can use tags for content protection, assign tags to your members based on different events and activities, and setup full-fledged tag-based membership and marketing automations. It&#8217;s a modern, smart way of doing membership sites.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\">Most membership plugins support creation of traditional membership sites. A few membership platforms support tag-based membership sites.&nbsp;<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\">D<span style=\"color: rgb(0, 0, 0);\">AP is one of the few, if not the only membership plugin, that can do both, and do it really well!&nbsp;<\/span><\/span><span style=\"font-weight: normal; color: rgb(0, 0, 0);\">Everything is managed by DAP, so unlike other plugins, you will NOT need a 3rd-party plugin to create \/ manage tag-based automations! <\/span><\/p>\n<h1 itemprop=\"headline\" style=\"text-align: center;\">A Tag-Based Membership Site<\/h1>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\">A tag-driven membership site is where everything is controlled by tags.<\/span><\/p>\n<ul>\n<li style=\"\"><span style=\"\"><strong>Protect Content using Tags<\/strong><\/span><\/li>\n<li style=\"\"><span style=\"font-size: 18px !important;\"><strong>Action \/ Activity-based tags: <\/strong><span style=\"font-weight: normal;\">Members are assigned different tags based on their activity \/ action in your membership site.<\/span><\/span><\/li>\n<li style=\"\"><span style=\"font-size: 18px !important;\"><strong>Automations: <\/strong><span style=\"font-weight: normal;\">Trigger different automations based on tags.<\/span><\/span><\/li>\n<\/ul>\n<p><strong>Content Protection Tags<\/strong><\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">You can protect your content using tags.<\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">First, do a &#8220;quick edit&#8221; of your content (pages\/posts) that you want to protect using tags, and assign the right tags.<\/p>\n<p>Next, you can <strong>setup rules <\/strong>in DAP Products &gt;&gt; Tags page<strong>&nbsp;<\/strong>where you can say: &nbsp;&#8220;Any content with a specific tag is only available to members that have access to any of the configured products.<\/p>\n<p><span style=\"\"><img alt=\"Tag-Based Automations in your Membership Site\" width=\"787\" height=\"251\" src=\"\/\/digitalaccesspass.com\/images\/automation\/pagetags.png\" data-width=\"787\" data-height=\"251\" data-init-width=\"1549\" data-init-height=\"494\" style=\"\" loading=\"lazy\" mt-d=\"0\" ml-d=\"0\" center-h-d=\"false\"><\/span><\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">For e.g., content tagged as [Silver], can be accessed by anyone that has signed up for Silver, Gold or Platinum levels. Content tagged as [Gold], can be accessed by Gold or Platinum levels.<\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">After you set up your tag rules in the DAP Products &gt;&gt; Tags page, whenever you create any new piece of content in WordPress, just give it the right tag, and it&#8217;ll automatically become available to members with access to the right products.<\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">Watch video above to see how it works.<\/p>\n<p><span style=\"\"><img alt=\"Tag-Based Automations in your Membership Site\" width=\"501\" height=\"326\" src=\"\/\/digitalaccesspass.com\/images\/automation\/protectcontentwithtags.png\" data-width=\"501\" data-height=\"326\" data-init-width=\"1311\" data-init-height=\"853\" style=\"\" loading=\"lazy\" mt-d=\"-16\" ml-d=\"0\" center-h-d=\"false\"><\/span><\/p>\n<p><strong>Action \/ Activity-based tags<\/strong><\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">You can assign (and\/or remove)&nbsp;<strong>member tags<\/strong> when any of these events happen:<\/p>\n<p><strong>1. Purchase Tags<\/strong>-&gt; Users purchase your one-time products-&gt; Users purchase your course-&gt; Users purchase your subscription-&gt; Users make a recurring payment<strong>2. Lead Magnet tags<\/strong>-&gt; Users sign up for any of your freebies<\/p>\n<p><span style=\"\"><img alt=\"Tag-Based Automations in your Membership Site\" width=\"494\" height=\"325\" src=\"\/\/digitalaccesspass.com\/images\/automation\/coursetags.png\" data-width=\"494\" data-height=\"325\" data-init-width=\"1357\" data-init-height=\"894\" style=\"\" loading=\"lazy\" mt-d=\"-13\" ml-d=\"0\"><\/span><\/p>\n<p><strong>3. Course &amp; Lesson Completion Tags<\/strong>-&gt; When users complete your course.-&gt; When users complete different lessons in your course.<strong>4. Cart Abandonment Tags<\/strong>When users abandon your cart and do not complete purchase.&nbsp;<strong>5. Failed Purchase Tags<\/strong>When users try to make a purchase but it fails for any reason.<strong><\/strong><\/p>\n<p><strong>Tag-Based Automations<\/strong><\/p>\n<p style=\"color: rgba(0, 0, 0, 0.8) !important; --tcb-applied-color:rgba(0, 0, 0, 0.8)  !important;\">You can setup different automation rules based on tags.&nbsp;<\/p>\n<p><strong>1. Notify your email platform<\/strong><\/p>\n<p>When users get a specific tag (or lose a tag), you can set up an automation to add the subscriber (with tag) to your email platform such as <strong>ActiveCampaign, ConvertKit, Drip, AWeber, MailChimp, MailerLite,<\/strong> etc (or connect with <strong>Zapier<\/strong>).<\/p>\n<p><span style=\"\"><img alt=\"Tag-Based Automations in your Membership Site\" width=\"725\" height=\"296\" src=\"\/\/digitalaccesspass.com\/images\/automation\/emailtag.png\" data-width=\"725\" data-height=\"296\" data-init-width=\"1189\" data-init-height=\"486\" style=\"margin-left: 0px;\" loading=\"lazy\" mt-d=\"-21\" ml-d=\"0\" center-h-d=\"false\"><\/span><\/p>\n<p>For e.g., if users abandon your cart, you can assign them an &#8220;abandoned&#8221; tag, and set up rules to automatically send them an email, where you can offer an additional bonus or discount to bring them back to your site!&nbsp;<\/p>\n<p><span style=\"\"><img alt=\"Tag-Based Automations in your Membership Site\" width=\"729\" height=\"353\" src=\"https:\/\/digitalaccesspass.com\/images\/automation\/tagautomation.png\" data-width=\"729\" data-height=\"353\" data-init-width=\"1495\" data-init-height=\"724\" style=\"margin-left: 0px;\" loading=\"lazy\" mt-d=\"-22\" ml-d=\"0\" center-h-d=\"false\"><\/span><\/p>\n<p><strong>2. Give users access to a BONUS product<\/strong><\/p>\n<p>When users get a certain tag, you can give users access to a product in DAP, or remove their access from a product. For e.g., if they complete a course, and you want to give them access to another course or a product, you can do that.<strong>3. &nbsp;Trigger Email Notifications<\/strong><\/p>\n<p>You can setup rules to trigger email automations using DAP&#8217;s built-in autoresponder. If you want to send users an email when they get a specific tag (or lose one), you can do that using DAP.<\/p>\n<p>You can add multiple automation rules for the same tag.<\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: normal;\">&nbsp;<\/span><span style=\"font-weight: normal;\">As you can see, the possibilities are endless! You can track a customer&#8217;s journey in your membership site, using tags. You&#8217;ll find all the details in the Tag Reports page.&nbsp;<\/span><\/p>\n<h2 style=\"text-align: center;\">FREE DOWNLOAD&nbsp;<\/h2>\n<p><span style=\"width: 100%;\"><img alt=\"book\" width=\"219\" height=\"283\" title=\"au_image_1a\" data-id=\"41592\" src=\"\/\/digitalaccesspass.com\/images\/bookimage.png\" style=\"\" data-width=\"219\" data-height=\"283\" data-init-width=\"653\" data-init-height=\"845\" mt-d=\"-2\" center-v-d=\"false\" ml-d=\"0\" loading=\"lazy\"><\/span><span style=\"width: 100%;\"><img alt=\"checkout\" width=\"288\" height=\"228\" title=\"au_image_1a\" data-id=\"41592\" src=\"https:\/\/digitalaccesspass.com\/images\/2step-step1.png\" style=\"\" data-width=\"288\" data-height=\"228\" data-init-width=\"1063\" data-init-height=\"842\" ml-d=\"0\" mt-d=\"-5\" center-h-d=\"false\" center-v-d=\"false\" loading=\"lazy\"><\/span><\/p>\n<p style=\"text-align: center;\"><strong>Don&#8217;t have a&nbsp;<\/strong><strong><span style=\"color: rgb(65, 119, 224);\">DAP\/SPC License <\/span><span style=\"color: rgb(44, 44, 44);\">yet<\/span><span style=\"color: rgb(65, 119, 224);\">?<\/span><\/strong><\/p>\n<p style=\"text-align: center;\"><strong>No platform will give you as many options as SPC &amp; DAP to grow your sales! Be sure to check out our platinum and elite packages!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to use Tags to Protect your Membership Content, Track your Customer&#8217;s Journey, and Trigger Different Automations! Simple, Easy &amp; INSANELY Powerful! &nbsp;A must-watch video for anyone looking to build a tag-based, SMART, Fully-Automated membership site How to implement Tag-Based Automations in your Membership Site! A&nbsp;traditional membership site&nbsp;is where you create your products\/levels, and protect [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":11492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tag-Based Automations in your Membership Site! Implement member tags!<\/title>\n<meta name=\"description\" content=\"How to implement Tag-Based Automations in your Membership Site! Use tags for content protection, assign member tags, and setup tag-based automations!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalaccesspass.com\/blog\/2020\/06\/how-to-implement-tag-based-automations-in-your-membership-site\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tag-Based Automations in your Membership Site! Implement member tags!\" \/>\n<meta property=\"og:description\" content=\"How to implement Tag-Based Automations in your Membership Site! 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