{"id":15263,"date":"2021-04-10T01:00:52","date_gmt":"2021-04-10T09:00:52","guid":{"rendered":"https:\/\/www.digitalaccesspass.com\/blog\/2021\/04\/clone-of-a-simple-thank-you-page-strategy-2\/"},"modified":"2021-04-10T12:15:43","modified_gmt":"2021-04-10T20:15:43","slug":"how-to-build-a-lead-magnet-quiz-funnel","status":"publish","type":"post","link":"https:\/\/www.digitalaccesspass.com\/blog\/2021\/04\/how-to-build-a-lead-magnet-quiz-funnel\/","title":{"rendered":"How to Build a Lead Magnet Quiz Funnel!"},"content":{"rendered":"

Static Form are Boring and Predictable<\/strong><\/p>\n

A typical user experience when there is a static opt-in form: <\/p>\n

1. You see an ad on Facebook.2. You are interested in the freebie.3. You click on it and land on the site.4. There’s the usual boring opt-in form and a whole bunch of text explaining the benefits.5. You skim through the content and signup.6. You land on the thank you page where you see a message that says…”You’ll receive an email with your login credentials in about 10-15 minutes. While you are waiting… please watch this video”.And you are like… “I already got the email. What are you trying to upsell me?”  :-).So predictable and boring! <\/strong>You download the freebie. It goes to a folder that you’ll likely never look at again.You’ll continue to receive more follow-up emails from this person. You unsubscribe. <\/p>\n

The End.<\/strong>Result:<\/span> <\/strong>ZERO engagement. No connection with the brand. <\/p>\n

Sounds familiar?<\/p>\n

Replace Static Forms with an Interactive Quiz<\/strong><\/strong><\/p>\n

Now imagine this…<\/p>\n

Say instead of a static form, you had an interactive “lead magnet” quiz on your site! <\/p>\n

\"\"<\/span><\/p>\n

A typical user experience when the form is interactive:<\/p>\n

1. You see an ad on Facebook.2. You are interested in the freebie.3. You click on it and land on the site.4. You notice an “Is this <Product> Right for You?” button.5. You click on it and there are a few single\/multiple choice questions related to the content of your interest.6. The final question is an open-ended “Anything else you want to tell us?” with a textbox where you can let them know if there is anything specific you need help with.7. You enter your name and email.8. You are taken to a page with not just the download but also a very personalized recommendation \/ solution to your problem!<\/p>\n

The recommendation is so smart and relevant that you wonder… how do they know me so well?<\/p>\n

RESULT: Your prospects feel understood! <\/strong><\/p>\n

As a content creator, you can use the answers to segment your prospects into the right bucket and create targeted and personalized content for them, which naturally builds connection and trust. <\/p>\n

You can start the lead nurturing process the moment someone clicks the button to take the quiz. <\/p>\n

What exactly is a Lead Magnet Quiz?<\/strong><\/strong><\/p>\n

A lead magnet quiz will allow you to ask your prospects a series of questions and after they answer all of the questions, you can have them opt-in to see the results.  As they are invested in learning the results of the quiz, they are very likely to enter their contact information.<\/p>\n

Interactive content such as a lead magnet quiz provides a far richer experience for users than static content and have been shown to increase customer engagement and conversion.<\/span><\/p>\n

Want to Build a Lead Magnet Quiz? <\/strong><\/p>\n

Watch this 8-minute, Step-by-Step Video to see how you can easily build a Lead Magnet Quiz!<\/h2>\n

Want to build a lead magnet quiz but not sure how to set it up? <\/p>\n

Just watch this short video. <\/p>\n

I’ve shared the exact steps to build a lead magnet quiz. I’ve also shared 2 different examples to show you how I build my lead magnet quizzes. <\/p>\n

LIVE Demo<\/strong><\/p>\n

1. Take this quiz to find out if DAP is the right Membership Plugin<\/a> for You.<\/p>\n

1. Signup for my FREE Course – Let’s build an Online Course<\/a> and see a lead magnet quiz in action.<\/p>\n

Make your Prospects feel Understood<\/strong><\/strong><\/p>\n

A customized and personalized recommendation will make your prospects feel understood. But don’t stop there.<\/p>\n

Use follow-up emails to repeat back their pain points to them because by doing so, you are letting them  know that you are listening, paying attention and you understand their needs.  <\/p>\n

The data you collect will help you understand who are you dealing with, what are their specific needs, what problem do they want solved and how you can design a program to help them in the most efficient way.<\/p>\n

This will help you improve your product\/content to address the specific challenges of your audience in a much better way. And a lead magnet quiz has a much higher conversion rate! The average conversion rate of a lead magnet quiz is 50%!<\/p>\n

You can still allow your users to download your freebie after they opt-in, but in addition, you can offer personalized advice based on the answers to the questions in your quiz.<\/p>\n

The Best Quiz Plugin for WordPress<\/strong><\/strong><\/p>\n

Did you see Chris Lema’s latest post on “How to build a Recommendation Engine using a Quiz Powered by Smart Quiz Builder<\/a>“? <\/p>\n

\"\"<\/span><\/p>\n

He built a “Vacation Recommendation” quiz using SQB. You’ll find a detailed, really awesome, step-by-step video in this post<\/a>.<\/p>\n

After using and testing SQB on his site, he called it “The <\/span><\/strong>Best Quiz Plugin for WordPress<\/span><\/strong><\/a>” :-). <\/p>\n

If you use an interactive lead magnet quiz once, you’ll never go back to a static form ever again!It’s a win-win for you and your audience!<\/p>\n

Don’t have Smart Quiz Builder<\/a>? <\/p>\n

Don’t wait!<\/p>\n

Share with friends & followers!<\/strong><\/h2>\n

If you found this content useful, please share with your friends and followers!<\/p>\n","protected":false},"excerpt":{"rendered":"

Static Form are Boring and Predictable A typical user experience when there is a static opt-in form:  1. You see an ad on Facebook.2. You are interested in the freebie.3. You click on it and land on the site.4. There’s the usual boring opt-in form and a whole bunch of text explaining the benefits.5. 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